The Negroni: A Three-Part Classis That Never Fades
Some cocktails are flashy. Some are overly complicated. And then there’s the Negroni the cool, confident classic that’s been doing its thing for more than 100 years.
A Negroni is simple by design: equal parts gin, Campari, and sweet vermouth, stirred over ice and finished with a twisted orange peel for garnish. That’s it. No shaking, no syrup or tricks, just a balance of bitter, bold and bright.
Why the Negroni Works
There’s a reason bartenders love making them and drinkers love ordering them: the flavors are distinct but harmonious.
- The gin brings structure
- Vermouth adds a subtle sweetness
- Campari keeps everything sharp and adventurous
It’s the kind of cocktail that feels just as fitting at a fancy bar as it does by the pool at your Bali villa. One sip, and you get the idea, sophisticated without being serious.
A Classic Cocktail With a Following
Legend has it the drink was created in Florence when Count Camillo Negroni asked the bartender to strengthen his Americano by swapping soda for gin. The rest, well… became a global classic.
Since then, the Negroni has become the unofficial badge of taste, the choice of someone who knows what they like.
Variations Worth Exploring
The core never changes much, but bartenders love to experiment:
- Negroni Sbagliato — topped with bubbles instead of gin
- White Negroni — lighter, herbal, still grown-up
- Coffee Negroni — a modern variation of the classic Negroni that adds a coffee element for deeper bitterness and a touch of roast flavor.
The Negroni, Boogaloo Style
A Negroni at a wedding, villa party or dinner you’re hosting? Always a good idea. You can make it — or let our bartenders take over while you simply enjoy the result. It’s quick to make, looks great in a rocks glass, and keeps the crowd happy, especially those who appreciate a layered, grown-up drink.
It’s one of those cocktails that bartenders smile at when it’s ordered: reliable, elegant, and guaranteed to hit the mark.
Negronis are proof that classics stay classic for a reason, they don’t chase trends, they set the pace. And when the night calls for something timeless, bitter, and a little bold… this is the drink you want in hand.
Make it at home using this recipe:
Ingredients:
20 ml Gin
20 ml Sweet Vermouth
20 ml Bitters
Directions:
Pour gin, vermouth and bitters into a mixing glass. Add ice and stir until chilled. Strain into an old-fashioned rock glass and garnish with an orange peel.

